Analytics

13 tools

Ahrefs Web Analytics

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Simple, cookie-free website analytics with AI traffic, funnels and SEO context from Ahrefs.

FreemiumNo card

Free with Ahrefs Free: up to 1M events/month per verified project, unlimited sites, cookie-free tracking; no card required.

Amplitude

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Digital analytics for user journeys, behavior and product experiments.

FreemiumNo card

Starter: up to 50k monthly tracked users with core analytics, session replay and feature flags.

Axiom

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Store and explore event data and logs with fast queries and dashboards.

FreemiumNo card

Personal is $0 permanently: 500 GB/month data-loading compute, 10 GB-hours query compute, 25 GB storage and 30-day retention. No card required.

Microsoft Clarity

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Free heatmaps and session recordings for understanding website behavior.

FreeNo card

Completely free: unlimited projects, heatmaps and session recordings with no traffic cap.

Cloudflare Web Analytics

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Privacy-first web analytics from Cloudflare: no cookies, no personal data, free for any site.

FreeNo card

Completely free privacy-first analytics for any site: no cookies, no personal data collection and no traffic cap.

Fathom Analytics

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Simple, privacy-first web analytics with reliable reporting

Trial onlyCard

7-day free trial with unlimited pageviews and all features, requires a credit card; paid plans start at $15/month and include at least 50 sites.

Google Analytics

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Widely supported web and app traffic analytics from Google.

FreeNo card

Standard Google Analytics is free for most sites and apps; enterprise-scale Analytics 360 is paid.

Mixpanel

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Understand product usage through events, funnels, cohorts and retention.

FreemiumNo card

Free forever: up to 1M events/month, unlimited seats, 10k session replays/month, 1k experiment MEU/month and 10 active feature flags. No card.

Pirsch Analytics

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Privacy-friendly, open-source web analytics hosted in Germany

Trial onlyNo cardOSS

30-day free trial, no credit card; Standard starts at $6/month for 10,000 pageviews, 50 websites, unlimited members and retention. Self-hosted core is free under AGPLv3.

Plausible Analytics

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Simple, privacy-friendly web analytics with an open-source core

Trial onlyNo cardOSS

30-day free trial with all Business features and limits, no credit card; paid plans start at $9/month for 10,000 monthly pageviews.

PostHog

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Product analytics, session replay, feature flags and experiments together.

FreemiumNo cardOSS

Free monthly: 1M analytics events, 5k session recordings, 1M feature-flag requests and 100k exceptions.

Tinybird

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Managed ClickHouse analytics infrastructure for real-time data products

FreemiumNo card

Free with no time limit: 0.25 vCPU, 1 thread per request, 1,000 requests/day per organization, 10GB storage, $25 LLM credits and community support; no credit card.

Umami

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Clean, privacy-minded website analytics with straightforward reports.

FreemiumNo cardOSS

Free cloud plan: up to 3 websites, 100k events/month and 6-month retention; self-hosting is unlimited.

ABOUT US

Curated tools, honestly reviewed.

Every tool in this category has been manually reviewed. Pricing, free tier limits and card requirements are checked before listing.

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FAQ

Questions, answered.

Are these the best tools in this category?+

They're the ones we'd actually use. We prioritize tools with a clear use case, a working free tier, and honest pricing, not the most popular or most marketed.

How do I filter by free tools only?+

Use the pricing filter in the sidebar. Select Free or Freemium to narrow the list. Each card also shows whether a card is required.